Renault at Expo 2020

Renault Mobilize Experience Zone

For Renault Mobilize, partner of the France Pavilion at Expo 2020 Dubai, we invited visitors to discover what responsible mobility would look like through a carbon-free, immersive experience. Visitors were able to enter a portal of a worldview with conscious mobility, ask themselves some pertinent questions, and have a meaningful interaction, by creating an impact and triggering the content within the experience. The mobilize message was brought to life in this poetic scenographic space with a digital interactive monolith at the heart of the curation.

Format: Experiential brand activation, brand exhibit

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